These include tags, titles, categories, and attributes. If you have an Etsy shop, you would have noticed that when you put your product up for sale, you will be required to fill up a few sections. You can read more about how Etsy search works here!Īs such, let us now explore Etsy SEO and delve a little bit deeper as to what it all means for your Etsy shop.
These are the combined factors that go into determining your place on the search results page. The overall shopping experience on your Etsy store.The relevance of the tags that you use to a buyer’s search.The Etsy search algorithm takes into account factors such as: This is because SEO for Etsy may be a little different from SEO for Google. The ultimate impact of this is that people are more likely to find you online in the sea of other similar content.Īs you can see, keyword research is an important skill to have, especially if you are running an online business such as an Etsy shop. t here are a substantial number of people searching for those keywords online. The primary aim in carrying out keyword research is to identify low competition keywords and their variants that also have high search volumes i.e. The answer should be yellow! Because more customers are searching for this on Etsy and will likely buy it from your Etsy store! In turn, you can use this information to tailor-make your content, products, or services to FOCUS on what people are searching for and direct them to your website.įor example- if you notice that more people are searching for and buying yellow pencil cases on Etsy, are you going to market yellow or red pencil cases? Keyword research also helps you to identify WHAT exactly people are searching for. If your product or service on your Etsy store is tagged with these search terms, then it increases the chances of people looking for those products or services being directed to that specific Etsy listing. This is also known as Search Engine Optimization or SEO. To put it simply, keyword research is the process of identifying words and phrases that people use to search for specific items or services online. I do hope you find the information in this article helpful! This article contains some affiliate links which means that I may earn a small commission when you click on them, at no additional cost to you. How keyword research can be useful to boost your Etsy business.Some of the best Etsy keyword research tools.What exactly keyword research is all about.More importantly, the use of the correct keywords will allow your Etsy business to stand out from your competition and in effect, boost your Etsy shop sales. Using the right keywords to describe your products or services is one of the primary ways in which you can attract customers to your Etsy shop. Keyword research has become one of the most important marketing tools for businesses that operate and promote themselves online- especially Etsy business owners.
If you have an Etsy shop or are thinking about opening an Etsy shop soon, then you are most certainly going to need to know a little bit about Etsy keyword research.
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